On 26 September, 2018, individuals representing 95 institutions from 16 countries met at the UN General Assembly in New York to sign the Tobacco-Free Finance Pledge committing their organizations to not providing insurance to, lending money to, or investing in tobacco companies.

Keith Ambachtsheer discusses why all financial institutions should join the cause in The Ambachtsheer Letter, October 2017, and features this bold new Pledge in The Ambachtsheer Letter, November 2018.